Sabah Tourist Arrivals 2023

Tourist Arrivals Sabah 2023

Here are the latest Sabah tourist arrivals 2023, which show a positive increase from all sectors, including a massive rise in domestic arrivals.

Sabah Tourist Arrivals 2023

Sabah exceeded its 2023 tourism target of 2.2 million visitors with 2.6 million visits and RM5.5 billion in tourism revenue.

Between January and December 2023, Sabah recorded 1,754,797 domestic visitors, while international arrivals were 858,475.

Statistics from the Sabah Tourism Board show that in the first two months of this year, Sabah had 300,990 domestic and 231,237 foreign tourists.

Sabah recorded more foreign arrivals (141,887) from Northeast Asia, including China, Japan, Taiwan, and South Korea.

This was followed by 64,958 Southeast Asian visitors, including Brunei, the Philippines, Indonesia, Singapore, Thailand, and Vietnam.

China has the most tourists coming to Sabah (91,936), followed by South Korea (42,653) and Brunei (36,066).


With the ongoing marketing and promotions for Sabah, the number is set to increase even more in 2024, and the Sabah Tourism Board expects an additional 300,000+ visitors to reach 3 million in total.

Malaysia Asia

Blogging since 2007, but writing online since 1997. I belong to the 1st generation of worldwide bloggers, which is of course old-school. Since 2008, I created Malaysia Asia and this travel, flood, gadget and lifestyle blog has won numerous physical awards from tourism boards around Malaysia. (Not those online awards). After 12 years of blogging, I have semi-retired and now blog about things I like, do product reviews and enjoy life. My work has been featured in Lonely Planet, CNN Travel, Yahoo Travel, Wall Street Journal, and many other international publications. Find out more about me and thank you.

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