A new TV channel called GOASEAN TV will be on air this coming June 2015 which will be aired 24/7, on four-hour cycles of six loops, showcasing destinations and tourism products in different concepts and formats to suit a variety of interests, from tourism trivia, travel news and documentaries to travel reality shows, as well as incorporating social media.

From June 2015, GOASEAN TV will first be aired in Malaysia; by 2016, across the ASEAN region; and by 2017, to a global audience. Malaysia will take the lead on behalf of ASEAN member countries to establish the GoASEAN TV Channel that is tasked to promote tourism packages for the 10-country ASEAN group. 

The GoASEAN Travel Channel will start this April 2015 by airing travel shows on Malaysia and expand quickly to include travel packages for all the 10 countries which are Brunei Darussalam, Cambodia, Indonesia, Lao PDR, Malaysia, Myanmar, Philippines, Singapore, Thailand and Vietnam.

GoASEAN TV Website 
GOASEAN TV Launch at ATF 2015

Malaysia's head of NTO, Ong Hong Peng said "the broadcasts will be available via platforms such as free-to-air, direct-to-home satellite TV service, and pay TV."

During the ATF 2015 meeting, the ministers also endorsed Malaysia’s proposal for ASEAN NTOs to work closely with industry players in the region to create more ASEAN tourism packages online for promotion within South-east Asia and globally via the ASEAN tourism website.

Ong said: “Both initiatives are in line with ASEAN Tourism Strategic Plan to promote ASEAN as a single tourism destination.” 

You can also visit the official website of GoASEAN

This will also be the first time that ASEAN will be involved with a cumalative campaign in promoting the many destinations in the 10 countries via the all new GOASEAN TV program. 
GOASEAN TV GOASEAN TV Reviewed by Malaysia Asia on Thursday, January 29, 2015 Rating: 5

No comments:

Powered by Blogger.