Malaysia Social Media Statistics

Social Media Statistics in Malaysia

Many have been wondering what the social media statistics have been for Malaysia and in this article, I have taken the initiative to highlight some of Malaysia's Social Media Statistics for 2012.

However, I would also like to mention that Social Media Travel is also one of the important factors that contribute to these statistics apart from the general online community.

You can also check out the complete Malaysia Social Media Statistics for 2014 here.

Malaysia Social Media Statistics

The statistics below have been taken from various companies who have done the research and the numbers below are based on the year 2012. Companies include eMarketer, We Are Social, Nielsenand ComScore.

Here are some of the Malaysia Social Media Statistics for the year 2012;

  • Malaysia has 34 Million mobile subscribers and 17.5 Million Internet, users
  • 87.9% of Malaysians on the Internet access Facebook
  • There are currently 13.3 Million Facebook users in Malaysia (July 2013). 
  • Those aged between 18 and 24 are the highest users, contributing 34.5 percent followed by those aged 25-34 years (29.5 percent) and 13-17 years (16.3 percent)
  • 80% of Malaysian Internet users stream or download videos each month
  • 51% of Malaysians have an active YouTube profile
  • Malaysian Internet users spend nearly 20 hours per week online
  • Malaysian Internet users spend 10.6 hours watching Broadcast TV
  • Malaysia's mobile penetration is more than 100%, compared to 59% for Internet and 41% for social media
  • YouTube accounts for 67% of all online videos viewed in Malaysia, out of an audience of 9.3 Million
  • Social networking, at 32.1%, holds the largest share of online minutes for those in Malaysia, followed by 11.5% for entertainment
  • Of the 11.5 Million people ages 15 and older who access the Internet from home or work in Malaysia, 92.4% visit Google sites
  • Social Media accounts for 1/3 of all time spent online in Malaysia
  • Currently, there are 17.5 Million Internet Users in Malaysia (2012) and in 2016, there will be 21 Million users

Malaysian Social Media Stats

Social Media in Malaysia

As we are at the core of the digital era now, more and more people are being introduced into the current technology.

Social Media Travel has also seen a huge rise in Malaysia compared to just a few years ago but then again, many are still in the early infant stage of this era.

While many people think that Social Media is Free, they are unlikely to part with advertising dollars in this new digital medium that is taking the country by storm.

Those who have jumped on the bandwagon have a head start while those who have not will be considered latecomers. 

However, if you look at the larger corporations, they have already embraced social media as one of the new marketing tools as the numbers and statistics above have now made a difference in Malaysia.'


It is only a matter of time before this medium becomes a must-have for all businesses all over Malaysia an the world.

I hope that you found this article interesting and if you have any comments or new statistics, please feel free to note them here and I can update the latest on Malaysia social media statistics.

Malaysia Asia

Blogging since 2007, but writing online since 1997. I belong to the 1st generation of worldwide bloggers, which is of course old-school. Since 2008, I created Malaysia Asia and this travel, flood, gadget and lifestyle blog has won numerous physical awards from tourism boards around Malaysia. (Not those online awards). After 12 years of blogging, I have semi-retired and now blog about things I like, do product reviews and enjoy life. My work has been featured in Lonely Planet, CNN Travel, Yahoo Travel, Wall Street Journal, and many other international publications. Find out more about me and thank you.


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